Online Store – A Sustainable Revenue Growth Solution for F&B Business Owners

Technology
28/08/2025

Online business has become an inevitable trend in the F&B industry, requiring shop owners to quickly adapt in order to maintain and grow their operations. Transitioning from a traditional model to online selling is a top choice, yet many business owners struggle due to high commission fees that significantly reduce profit margins. Don’t worry — iPOS.vn brings you a solution to optimize revenue and overcome this challenge effectively!

Selling via Food Delivery Apps vs. Building Your Own Online Channel: Which Should You Choose?

♦ Pros & Cons of Selling Through Popular Food Delivery Apps

  • Advantages: Quickly reach new customers thanks to millions of active users daily. Integrated delivery support makes logistics simple and convenient.

  • Disadvantages: High commission fees of 20–30% and store activation fees over 1,000,000 VND significantly reduce profit margins. Intense price competition and constant comparisons with similar listings. Apps often recommend alternative dishes to users, causing your customer base to be diluted or redirected.

♦ Pros & Cons of Building Your Own Online Sales Channel

  • Advantages: Full control over business decisions. Keep 100% of revenue. Autonomous customer care, building a more trustworthy and professional brand image.

  • Disadvantages: Requires investment in a platform and time to develop customer behavior toward the new channel.

So What Should F&B Owners Do to Maximize Online Sales Efficiency?

iPOS.vn, in partnership with MoMo as a strategic ally, introduces the Online Store — a solution that enables shop owners to operate independently with the lowest commission fees on the market, now available on MoMo’s Local Listings (Thổ Địa MoMo).

Online Store on Thổ Địa MoMo

  1. Outstanding benefits when enabling online selling on Thổ Địa MoMo
  • Increase brand visibility –Reach over 35 million MoMo users: Automatically display attractive images to customers within a 3km radius.
  • Maximize profits with low commission fees – Only 5% per order: Significantly reduce costs and keep more profit from each order compared to other platforms that charge higher fees. Leverage MoMo's promotional programs to attract customers without spending your own money.
  • Optimize operations – Receive and process orders directly on the POS device, quickly and accurately: Your brand can make its own business decisions; you have full control over menu, pricing, and images without waiting for approval, helping you respond quickly to market changes.
  • Nurture customer base – Attract new customers & care for existing customers: Take advantage of MoMo’s massive user base to naturally expand your customer network.

Attractive offers exclusively for iPOS.vn customers are now available.

2. Conditions for activating the online selling button

The requirements to bring your shop onto Thổ Địa MoMo are extremely simple. Shop owners only need to meet the following conditions:

  • Currently using the FABi POS software from iPOS.vn

  • Have a phone number linked to the MoMo application (If not, iPOS.vn will assist you)

  • Your F&B business must be legally permitted in Vietnam and must not fall under prohibited or restricted categories

  • Have complete information about your products and services, including address, contact phone number, available utilities, as well as clear, high-quality photos of the dishes/products that match the actual items sold at your shop

Do you want to start selling on the Online Store? Leave your information HERE to receive support.

 

Selling online today is a key trend that helps businesses expand their market and grow revenue effectively. Using platforms like MoMo helps enhance brand visibility, optimize costs and profits, attract new customers, and maintain engagement with existing ones — creating sustainable business value. Don’t hesitate — activate the online selling button on the Online Store now so you don’t miss your breakthrough opportunity!